/* Funnel Hacker — tokens de marca (ver public/brand/BRAND.md) */
:root {
  --bg: #f5f6fb; --panel: #ffffff; --panel-2: #f1f2f9; --border: #e4e6f0; --text: #141824; --muted: #667085;
  --accent: #5b4cf5; --accent-2: #3b2fc9; --accent-soft: #efedff; --signal: #12b886; --signal-brand: #2ee6b5;
  --ok: #12a150; --ok-soft: #e6f7ee; --warn: #d97706; --warn-soft: #fff5e6;
  --bad: #dc2626; --bad-soft: #fdecec; --shadow: 0 1px 2px #1018280a, 0 6px 20px #10182808; --radius: 14px;
  --meta: #1877f2; --tiktok: #111; --google: #ea4335; --tiktok_cc: #ff0050;
  --side-bg: #0b0f1a; --side-text: #c9cde0; --side-muted: #7c829c; --side-hover: #161b2c;
  --font-display: "Plus Jakarta Sans", Inter, system-ui, sans-serif;
}
@media (prefers-color-scheme: dark) {
  :root:not([data-theme="light"]) {
    --bg: #0b0f1a; --panel: #121726; --panel-2: #181e30; --border: #252c42; --text: #e8eaf4; --muted: #98a0ba;
    --accent: #8b80ff; --accent-soft: #221f4a; --ok-soft: #10301f; --warn-soft: #33260f; --bad-soft: #3a1717; --shadow: none; --tiktok: #e8eaf4;
    --side-bg: #080b14; --side-hover: #131829;
  }
}
:root[data-theme="dark"] {
  --bg: #0b0f1a; --panel: #121726; --panel-2: #181e30; --border: #252c42; --text: #e8eaf4; --muted: #98a0ba;
  --accent: #8b80ff; --accent-soft: #221f4a; --ok-soft: #10301f; --warn-soft: #33260f; --bad-soft: #3a1717; --shadow: none; --tiktok: #e8eaf4;
  --side-bg: #080b14; --side-hover: #131829;
}
* { box-sizing: border-box; }
[hidden] { display: none !important; }
html, body { margin: 0; background: var(--bg); color: var(--text); font: 14px/1.5 Inter, system-ui, -apple-system, Segoe UI, sans-serif; }
a { color: var(--accent); text-decoration: none; }
a:hover { text-decoration: underline; }
h1 { font: 800 24px/1.2 var(--font-display); margin: 0 0 4px; letter-spacing: -.02em; }
h2 { font: 700 16px/1.3 var(--font-display); margin: 0 0 12px; }
h3 { font-size: 14px; margin: 16px 0 8px; }
.muted { color: var(--muted); }
.small { font-size: 12px; }
.center { text-align: center; }
.layout { display: grid; grid-template-columns: 236px minmax(0, 1fr); min-height: 100vh; }
.layout > main { min-width: 0; }
.card { min-width: 0; }
.side { background: var(--side-bg); color: var(--side-text); padding: 18px 12px; position: sticky; top: 0; height: 100vh; display: flex; flex-direction: column; gap: 4px; overflow-y: auto; }
.brand { display: flex; gap: 10px; align-items: center; padding: 2px 8px 16px; text-decoration: none !important; }
.wordmark { font: 800 18px/1 var(--font-display); color: #fff; letter-spacing: -.02em; }
.wordmark span { color: #9d93ff; }
.client-switch { padding: 0 6px 12px; display: grid; gap: 4px; }
.client-switch label { color: var(--side-muted); text-transform: uppercase; letter-spacing: .08em; font-size: 10.5px; font-weight: 600; }
.client-switch select { background: var(--side-hover); color: #fff; border-color: #2a3150; font-weight: 600; }
.nav { display: grid; gap: 2px; }
.nav-h { color: var(--side-muted); text-transform: uppercase; letter-spacing: .08em; font-size: 10.5px; font-weight: 600; padding: 14px 10px 4px; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.nav a { display: flex; gap: 10px; align-items: center; padding: 8px 10px; border-radius: 9px; color: var(--side-text); }
.nav a .ic { width: 18px; text-align: center; opacity: .8; }
.nav a:hover { background: var(--side-hover); text-decoration: none; color: #fff; }
.nav a.on { background: linear-gradient(135deg, var(--accent), var(--accent-2)); color: #fff; font-weight: 600; box-shadow: 0 4px 14px #5b4cf544; }
.side .foot { margin-top: auto; padding: 14px 8px 4px; display: grid; gap: 10px; border-top: 1px solid #1c2236; }
.side .foot .muted { color: var(--side-muted); }
.dot { display: inline-block; width: 7px; height: 7px; border-radius: 50%; background: #5b6170; margin-right: 6px; vertical-align: middle; }
.dot.on { background: var(--signal-brand); box-shadow: 0 0 8px var(--signal-brand); }
.user { display: flex; justify-content: space-between; align-items: center; gap: 8px; color: #fff; font-size: 12.5px; }
.user span { overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.user .btn { background: transparent; color: var(--side-text); border-color: #2a3150; }
/* Selector de clientes (bloque 1) */
.hero { display: flex; justify-content: space-between; align-items: flex-end; gap: 16px; margin-bottom: 18px; flex-wrap: wrap; }
.hero h1 { font-size: 28px; }
.grid.clients { grid-template-columns: repeat(auto-fill, minmax(260px, 1fr)); }
.client-card { display: flex; gap: 14px; text-decoration: none !important; color: var(--text); transition: transform .15s, box-shadow .15s, border-color .15s; }
.client-card:hover { transform: translateY(-2px); border-color: var(--accent); box-shadow: 0 10px 28px #5b4cf522; }
.cc-body { flex: 1; min-width: 0; }
.avatar { width: 44px; height: 44px; border-radius: 12px; display: grid; place-items: center; color: #fff; font: 800 15px var(--font-display); flex: none; }
.avatar.lg { width: 56px; height: 56px; font-size: 18px; border-radius: 14px; }
.meter { height: 6px; background: var(--panel-2); border-radius: 6px; overflow: hidden; margin-top: 8px; }
.meter i { display: block; height: 100%; background: linear-gradient(90deg, var(--accent), var(--signal-brand)); border-radius: 6px; }
.steps { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; }
.steps .n { display: inline-grid; place-items: center; width: 24px; height: 24px; border-radius: 50%; background: var(--accent); color: #fff; font-weight: 700; font-size: 12px; margin-right: 8px; }
.next { border-left: 4px solid var(--signal); }
.warn-card { border-color: var(--warn); margin-bottom: 14px; }
.offer-card { text-decoration: none !important; color: var(--text); }
.offer-card:hover { border-color: var(--accent); }
tr.dim { opacity: .45; }
/* Editor de ADN */
.dna { padding: 0; overflow: hidden; }
.dna-tabs { display: flex; gap: 4px; padding: 10px 10px 0; background: var(--panel-2); border-bottom: 1px solid var(--border); overflow-x: auto; }
.dna-tabs button { font: inherit; font-weight: 600; border: 0; background: transparent; color: var(--muted); padding: 10px 14px; border-radius: 10px 10px 0 0; cursor: pointer; white-space: nowrap; }
.dna-tabs button.on { background: var(--panel); color: var(--accent); }
.dna-body { padding: 18px; display: grid; gap: 10px; }
.dna-body .q { font-weight: 600; margin: 0; }
.dna-body textarea { min-height: 260px; line-height: 1.6; }
/* Workspaces */
.ws-card { text-decoration: none !important; color: var(--text); }
.ws-card.sel { border-color: var(--accent); box-shadow: 0 0 0 2px var(--accent-soft); }
.role-opt { align-items: flex-start; padding: 8px 10px; border: 1px solid var(--border); border-radius: 10px; }
/* Acceso de cliente: solo lectura → se ocultan los botones de acción */
body.readonly main button.btn:not(.ro), body.readonly main label.btn, body.readonly [data-import] { display: none !important; }
/* Importar documentos */
.drop { display: grid; gap: 4px; place-items: center; text-align: center; padding: 28px 16px; border: 2px dashed var(--border); border-radius: 12px; cursor: pointer; background: var(--panel-2); }
.drop.over, .drop:hover { border-color: var(--accent); background: var(--accent-soft); }
.pvc { margin: 10px 0; }
.pvc summary { cursor: pointer; display: flex; align-items: center; flex-wrap: wrap; gap: 4px; }
.pv { border-left: 3px solid var(--accent); padding: 4px 10px; margin: 8px 0; }
.pv .small p { margin: 4px 0; }
.empty-pv { border-color: var(--border); }
hr { border: 0; border-top: 1px solid var(--border); margin: 16px 0; }
/* Consumo */
.spend { display: block; margin-top: 4px; color: var(--side-text); font-size: 12px; text-decoration: none !important; }
.spend b { color: #fff; }
.spend.over b { color: #ffb648; }
.budget { height: 10px; background: var(--panel-2); border-radius: 10px; overflow: hidden; margin-top: 8px; }
.budget i { display: block; height: 100%; background: linear-gradient(90deg, var(--signal), var(--warn)); }
/* Integraciones */
.integ { margin-bottom: 14px; }
.sop { margin-top: 14px; background: var(--panel-2); border-radius: 10px; padding: 10px 14px; }
.sop summary { cursor: pointer; font-weight: 600; }
.sop ol { margin: 10px 0; padding-left: 20px; display: grid; gap: 6px; }
/* Pantalla de acceso */
body.auth { min-height: 100vh; display: grid; place-items: center; background: radial-gradient(1200px 600px at 20% -10%, #5b4cf533, transparent), radial-gradient(900px 500px at 110% 110%, #2ee6b522, transparent), var(--side-bg); }
.auth-wrap { width: min(420px, calc(100vw - 32px)); display: grid; gap: 18px; }
.auth-brand { display: flex; gap: 14px; align-items: center; justify-content: center; }
.auth-brand .wordmark { font-size: 26px; }
.auth-brand .tag { color: var(--side-muted); font-size: 11px; letter-spacing: .2em; font-weight: 600; margin-top: 4px; }
.auth-card { display: grid; gap: 12px; padding: 24px; }
.auth .small.muted { color: var(--side-muted); }
main { padding: 24px 28px 80px; max-width: 1400px; width: 100%; }
.head { display: flex; justify-content: space-between; gap: 16px; align-items: flex-start; margin-bottom: 18px; flex-wrap: wrap; }
.card { background: var(--panel); border: 1px solid var(--border); border-radius: var(--radius); padding: 16px; box-shadow: var(--shadow); }
.grid { display: grid; gap: 14px; }
.g2 { grid-template-columns: repeat(2, minmax(0, 1fr)); }
.g3 { grid-template-columns: repeat(3, minmax(0, 1fr)); }
.g4 { grid-template-columns: repeat(4, minmax(0, 1fr)); }
.ads { grid-template-columns: repeat(auto-fill, minmax(250px, 1fr)); }
.row { display: flex; gap: 8px; align-items: center; flex-wrap: wrap; }
.spread { justify-content: space-between; }
.btn { display: inline-flex; gap: 6px; align-items: center; border: 1px solid var(--border); background: var(--panel); color: var(--text); padding: 7px 12px; border-radius: 8px; cursor: pointer; font: inherit; font-weight: 500; }
.btn:hover { background: var(--panel-2); text-decoration: none; }
.btn.primary { background: var(--accent); color: #fff; border-color: transparent; }
.btn.primary:hover { filter: brightness(1.08); }
.btn.sm { padding: 4px 9px; font-size: 12px; }
.btn.danger { color: var(--bad); }
.btn:disabled { opacity: .5; cursor: default; }
input, select, textarea { font: inherit; color: var(--text); background: var(--panel); border: 1px solid var(--border); border-radius: 8px; padding: 8px 10px; width: 100%; }
textarea { min-height: 90px; resize: vertical; }
label.f { display: grid; gap: 4px; font-size: 12px; color: var(--muted); font-weight: 500; }
.chk { display: inline-flex; gap: 6px; align-items: center; font-size: 13px; color: var(--text); }
.chk input { width: auto; }
.kpi { padding: 14px 16px; }
.kpi .v { font-size: 24px; font-weight: 700; letter-spacing: -.02em; }
.kpi .l { color: var(--muted); font-size: 12px; }
.badge { display: inline-flex; align-items: center; gap: 4px; font-size: 11px; font-weight: 600; padding: 2px 8px; border-radius: 99px; background: var(--panel-2); color: var(--muted); white-space: nowrap; }
.badge.ok { background: var(--ok-soft); color: var(--ok); }
.badge.warn { background: var(--warn-soft); color: var(--warn); }
.badge.bad { background: var(--bad-soft); color: var(--bad); }
.badge.acc { background: var(--accent-soft); color: var(--accent); }
.badge.p-meta { background: #1877f21a; color: var(--meta); }
.badge.p-google { background: #ea43351a; color: var(--google); }
.badge.p-tiktok, .badge.p-tiktok_cc { background: #ff00501a; color: var(--tiktok_cc); }
.tabs { display: flex; gap: 4px; border-bottom: 1px solid var(--border); margin: 0 0 16px; overflow-x: auto; }
.tabs a { padding: 9px 14px; color: var(--muted); border-bottom: 2px solid transparent; white-space: nowrap; }
.tabs a.on { color: var(--accent); border-color: var(--accent); font-weight: 600; }
.tabs a:hover { text-decoration: none; color: var(--text); }
table { width: 100%; border-collapse: collapse; }
th, td { text-align: left; padding: 8px 10px; border-bottom: 1px solid var(--border); vertical-align: top; }
th { font-size: 12px; color: var(--muted); font-weight: 600; }
.ad { padding: 0; overflow: hidden; display: flex; flex-direction: column; }
.ad .media { aspect-ratio: 4/5; background: var(--panel-2); position: relative; overflow: hidden; }
.ad .media img, .ad .media video { width: 100%; height: 100%; object-fit: cover; display: block; }
.ad .media .ov { position: absolute; top: 8px; left: 8px; right: 8px; display: flex; gap: 4px; flex-wrap: wrap; }
.ad .media .ov .badge { background: #000a; color: #fff; }
.ad .body { padding: 12px; display: grid; gap: 6px; flex: 1; }
.ad .copy { font-size: 13px; color: var(--muted); display: -webkit-box; -webkit-line-clamp: 4; -webkit-box-orient: vertical; overflow: hidden; white-space: pre-line; }
.ad .acts { padding: 10px 12px; border-top: 1px solid var(--border); display: flex; gap: 6px; flex-wrap: wrap; }
.longevity { height: 4px; background: var(--panel-2); border-radius: 4px; overflow: hidden; }
.longevity i { display: block; height: 100%; background: linear-gradient(90deg, var(--warn), var(--ok)); }
.flow { display: flex; gap: 14px; overflow-x: auto; padding: 4px 2px 12px; align-items: stretch; }
.step { min-width: 230px; max-width: 230px; display: flex; flex-direction: column; gap: 8px; cursor: pointer; position: relative; }
.step.hidden-step { border-style: dashed; }
.step .shot { height: 260px; border-radius: 8px; overflow: hidden; background: var(--panel-2); border: 1px solid var(--border); }
.step .shot img { width: 100%; display: block; }
.step.sel { outline: 2px solid var(--accent); }
.arrow { align-self: center; color: var(--muted); font-size: 20px; }
.hop { font-family: ui-monospace, SFMono-Regular, Menlo, monospace; font-size: 12px; word-break: break-all; }
pre, code { font-family: ui-monospace, SFMono-Regular, Menlo, monospace; font-size: 12px; }
pre { background: var(--panel-2); padding: 10px; border-radius: 8px; overflow-x: auto; white-space: pre-wrap; word-break: break-word; }
.md h1 { font-size: 20px; margin-top: 20px; } .md h2 { font-size: 17px; margin-top: 22px; } .md h3 { font-size: 15px; }
.md p, .md li { line-height: 1.65; } .md table { margin: 10px 0; } .md blockquote { border-left: 3px solid var(--accent); margin: 0; padding: 4px 12px; color: var(--muted); }
.bars { display: flex; align-items: flex-end; gap: 4px; height: 140px; padding-top: 8px; }
.bars div { flex: 1; max-width: 48px; background: var(--accent); border-radius: 4px 4px 0 0; min-height: 2px; position: relative; opacity: .85; }
.bars div:hover { opacity: 1; }
.bars-l { display: flex; gap: 4px; font-size: 10px; color: var(--muted); }
.bars-l span { flex: 1; text-align: center; overflow: hidden; }
.drawer { position: fixed; right: 16px; bottom: 16px; width: 380px; max-height: 60vh; z-index: 50; display: flex; flex-direction: column; }
.drawer .list { overflow-y: auto; display: grid; gap: 8px; }
.job { font-size: 12px; border: 1px solid var(--border); border-radius: 8px; padding: 8px; }
.job pre { max-height: 140px; overflow-y: auto; margin: 6px 0 0; font-size: 11px; }
.prog { height: 4px; background: var(--panel-2); border-radius: 4px; overflow: hidden; margin-top: 6px; }
.prog i { display: block; height: 100%; background: var(--accent); transition: width .3s; }
.modal-bg { position: fixed; inset: 0; background: #0008; z-index: 60; display: grid; place-items: center; padding: 16px; }
.modal { max-width: 980px; width: 100%; max-height: 90vh; overflow-y: auto; }
.empty { text-align: center; padding: 40px 16px; color: var(--muted); }
.finding { border-left: 3px solid var(--muted); padding: 6px 10px; background: var(--panel-2); border-radius: 0 8px 8px 0; margin-bottom: 8px; }
.finding.important { border-color: var(--bad); }
.kv { display: grid; grid-template-columns: 140px 1fr; gap: 6px 12px; font-size: 13px; }
.kv > div:nth-child(odd) { color: var(--muted); }
.ladder { display: grid; gap: 6px; }
.ladder .rung { display: grid; grid-template-columns: 28px 140px 1fr 110px; gap: 10px; align-items: center; padding: 8px 10px; background: var(--panel-2); border-radius: 8px; }
.ladder .rung .n { width: 24px; height: 24px; border-radius: 50%; background: var(--accent); color: #fff; display: grid; place-items: center; font-size: 12px; font-weight: 700; }
.ladder .rung.inf { opacity: .7; border: 1px dashed var(--border); }
ul.clean { margin: 0; padding-left: 18px; }
.toast { position: fixed; top: 16px; right: 16px; z-index: 80; }
/* Creative Research y analítica creativa */
.ws { display: inline-flex; align-items: center; font-size: 12px; font-weight: 800; padding: 2px 8px; border-radius: 99px; color: #fff; background: #64748b; letter-spacing: .01em; }
.ws.g { background: var(--ok); } .ws.y { background: #ca8a04; } .ws.o { background: var(--warn); } .ws.r { background: #94a3b8; }
.ad .media .ov .ws { box-shadow: 0 2px 8px #0005; }
.ad .media .ov .sel { display: inline-flex; align-items: center; background: #000a; border-radius: 6px; padding: 2px 4px; }
.ad .media .ov .sel input { width: 16px; height: 16px; margin: 0; }
.sp { display: inline-grid; place-items: center; min-width: 30px; height: 22px; padding: 0 6px; border-radius: 6px; font-size: 12px; font-weight: 700; }
.sp.g { background: var(--ok-soft); color: var(--ok); } .sp.y { background: var(--warn-soft); color: #b45309; } .sp.r { background: var(--bad-soft); color: var(--bad); } .sp.na { background: var(--panel-2); color: var(--muted); }
.tags { display: flex; flex-wrap: wrap; gap: 4px; margin: 4px 0; }
.tag { font-size: 11px; padding: 1px 7px; border-radius: 6px; background: var(--panel-2); color: var(--text); border: 1px solid var(--border); }
.tag.ok { color: var(--ok); border-color: var(--ok); } .tag.bad { color: var(--bad); border-color: var(--bad); }
.filters .more { margin-top: 10px; }
.board .cover { display: grid; place-items: center; aspect-ratio: 16/10; border-radius: 10px; overflow: hidden; background: var(--panel-2); margin-bottom: 8px; color: var(--muted); font-size: 28px; }
.board .cover img { width: 100%; height: 100%; object-fit: cover; }
.thumbs { display: flex; gap: 4px; }
.thumbs a { display: grid; place-items: center; width: 44px; height: 56px; border-radius: 6px; overflow: hidden; background: var(--panel-2); font-size: 11px; color: var(--muted); }
.thumbs img { width: 100%; height: 100%; object-fit: cover; }
table.prospects td { vertical-align: top; }
.th { display: inline-block; width: 42px; height: 52px; border-radius: 6px; object-fit: cover; background: var(--panel-2); }
table.an tr[data-k] { cursor: pointer; } table.an tr[data-k]:hover td { background: var(--panel-2); }
.scores { display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px; margin: 8px 0 14px; }
.sc-big { display: grid; justify-items: center; gap: 4px; text-align: center; padding: 10px 6px; background: var(--panel-2); border-radius: 10px; }
.sc-big .sp { min-width: 46px; height: 34px; font-size: 18px; }
.cop { display: grid; grid-template-columns: 46px 1fr; gap: 10px; padding: 8px 0; border-top: 1px solid var(--border); cursor: pointer; }
.finding.info { border-color: var(--accent); } .finding.warn { border-color: var(--warn); }
.brief h4 { margin: 10px 0 4px; font-size: 13px; }
.kpi .v small { font-size: 13px; color: var(--muted); font-weight: 600; }
@media (max-width: 900px) {
  .scores { grid-template-columns: repeat(2, 1fr); }
  .layout { grid-template-columns: minmax(0, 1fr); }
  table { display: block; overflow-x: auto; }
  .side { position: static; height: auto; padding: 10px; }
  .side .foot #status { display: none; }
  .nav { display: flex; gap: 4px; overflow-x: auto; }
  .nav-h { display: none; }
  .nav a { white-space: nowrap; }
  .steps { grid-template-columns: 1fr 1fr; }
  main { padding: 16px; }
  .g2, .g3, .g4 { grid-template-columns: 1fr; }
  .drawer { left: 16px; right: 16px; width: auto; }
  .ladder .rung { grid-template-columns: 28px 1fr; }
}